GO PLASTIC NEGATIVE WITH
YULU PR
Sharing the stories that matter.
OUR PLASTIC NEGATIVE PROMISE
REMOVING TWICE AS MUCH PLASTIC FROM NATURE AS USED IN OUR WORKPLACE
“When we learned about rePurpose's four pillar approach to fighting global plastic pollution, we were so inspired that we decided to pursue a certification of our own.”
— Melissa Orozco, Founder & CEO, Yulu PR.
HOW IT WORKS
-
CALCULATE
The first step in our journey was to understand where we were in order to inform future action. We established our current plastic footprint as an organization and committed to removing twice as much environment-bound plastic waste as we use.
-
FINANCE
We fund the elimination of twice as much plastic waste from the environment as we produce through our collaboration with vetted rePurpose Impact Projects that are empowering waste workers on the frontline to tackle plastic waste in local communities.
-
REDUCE
Going Plastic Negative is a continuous commitment. That’s why we are working with rePurpose Global to develop a roadmap for the future to reduce the use of plastic in our workplace and build a more sustainability-conscious business.
MEETING THE HIGHEST STANDARDS OF SOCIAL AND ENVIRONMENTAL PERFORMANCE.
IMPACT THAT UNITES THE WORLD
When we choose to take action on our plastic waste, we create meaningful impact in a world without borders. We fund waste management facilities and empower local communities in geographies without the necessary infrastructure to remove, recover, and recycle plastic waste that would have otherwise remained in the environment for centuries.
SUPERCHARGING SYSTEMIC IMPACT
First, we work with vetted and experienced circular economy and waste management ventures. Next, we fund programs that enable these ventures to scale up plastic waste avoidance, removal, recovery, and recycling efforts. Finally, through thorough due diligence, we ensure adherence to global environmental and labor standards.
It takes an army to fight the ongoing plastic waste crisis, and with rePurpose Global, we are able to create tangible environmental and socio-economic impact. We’re not only helping remove plastic waste from the environment, but we’re also enabling steady livelihoods for forgotten waste workers across the globe.
17,163.72lbs of Plastic Waste Diverted From Nature Annually
18Waste Workers & Family Members Provided with Additional Income
3,892,000Single-Use Plastic Pouches Removed From Nature Annually
YULU PR’S PLASTIC NEGATIVE JOURNEY
STEP 1: SUSTAINABLE SOURCING
We are one of the first certified B Corp PR firms and registered Benefit Companies, which puts us in good company among a global community of businesses meeting the highest standards of accountability.
STEP 2: THE PLASTIC NEGATIVE SHIFT
Building on rePurpose Global’s belief that businesses can positively impact the environment and society, Yulu PR has gone Plastic Negative. Through our partnership, we are taking the first step to systemic environmental change — financing waste management infrastructure and empowering marginalized workers fighting the plastic waste crisis on the frontline.
STEP 3: THE FINAL DESTINATION
We are committed to measuring and monitoring our own environmental impact. Our company has joined more than 500 fellow B Corps in publicly committing to reach Net Zero emissions by 2030.
THIS IS HOW MUCH PLASTIC YOU
WASTE EVERY YEAR
The first step to real change always begins with understanding our existing reality. The way we live our lives today, we understand that it’s impossible to avoid plastic entirely. But with this simple survey, you can learn about your personal plastic consumption - and find yourself in the position to take action on it.
It’s a small step for you, and a significant leap for the planet.
ABOUT REPURPOSE GLOBAL
rePurpose Global is the world's leading Plastic Action Platform dedicated to reducing waste, reviving lives, and restoring nature's balance. Through our pioneering ecosystem of solutions that span across advisory, action, and advocacy, we help people and companies calculate, reduce, and offset their plastic footprint, while empowering grassroots innovators on the cutting edge of solving for our planet's future.
To date, we've created systemic change for people across 26 countries and hundreds of purposeful brands worldwide. On behalf of our global coalition, we eliminate millions of pounds of plastic waste from nature every year, and in doing so, positively impact the lives of 10,000+ marginalized waste workers and community members worldwide.
